Shifty Cherve

Shifty Cherve


  • 0
  • January 30, 2017
Project Description

Shifty Cherve a new French inspired cheese and wine bar that opened in Brunswick St, needed a brand work up along with business cards, menus and signage. Our approach was to embody the cheese element into the branding and let the name generate the mystery. The use of slate to serve the cheese with the wine was also incorporated in the colour choice to give it the French elegance.

The branding has been an iconic feature along Melbourne’s popular strip, situated across from the very popular Bimbo’s for a couple of years now.